New Business Development Manager

New Business Development Manager

About Food Alert

Food Alert is one of the UK's leading food safety and health & safety consultancies, trusted by some of the biggest names in hospitality and food service. We are part of The Citation Group, one of the UK's leading providers of Health & Safety, HR, Employment Law, and ISO services. With 110,000+ clients, over 15 acquisitions in 3 years, and backing from KKR, Hg Capital, and HarbourVest, our growth is accelerating.

About the Role

This is a 100% new business role with no account management, no inherited client base, and no existing portfolio to fall back on.

You're not selling something people might want — you're selling something they can't operate without. Food safety compliance is non-negotiable for our clients, which means you're walking into conversations where the need already exists. Your job is to connect that need to the right solution, and to do it brilliantly.

Success in this role comes from your ability to identify opportunities, open doors, create relationships and convert prospects into clients. Your ability to generate activity, create pipeline and maintain momentum will directly influence your success and earnings.

Whilst you'll have access to marketing support and occasional opportunities, this role is built around proactive business development. Candidates who rely solely on inbound enquiries or warm leads will struggle.

Responsibilities

• Generate your own pipeline through outbound activity, networking, referrals and prospecting
• Identify and engage decision-makers across leisure, stadiums, travel & transport and food manufacturing
• Create opportunities where no existing relationship exists
• Conduct high-quality discovery conversations
• Build commercial urgency and move prospects through the sales cycle
• Manage opportunities from first contact through to close
• Consistently deliver against pipeline, activity and revenue targets
• Develop deep sector knowledge to become a trusted adviser rather than just another salesperson

What We're Looking For

We are only interested in proven new business sales professionals.

You'll ideally have:

• A strong track record in B2B sales
• Demonstrable success in self-generated business development
• Experience building and converting your own pipeline
• Consistent overperformance against sales targets
• The ability to influence senior decision-makers
• High levels of resilience, pace and commercial curiosity

Particular interest will be given to candidates who have sold into:

• Leisure
• Hospitality
• Stadiums and large venues
• Travel and transport
• Food manufacturing

This role is not for candidates whose success has been built primarily through account management, inherited relationships or a steady flow of inbound leads. If you're someone who enjoys creating opportunities, opening conversations, overcoming objections and winning new business, you'll thrive here.

Location

Depending on the successful candidate's location, regular travel to either the Food Alert office in London or Citation Group's Head Office in Wilmslow will be required to support collaboration, leadership activities and business needs.

Benefits

• Tailored on-the-job training, mentoring and progression support
• 25 days' holiday + bank holidays + 3 'gift days' over the festive period
• Additional leave benefits (e.g. marriage week, new grandparent leave)
• Enhanced sick pay and life insurance
• Employee Assistance Programme
• Healthcare cash plan including discounted gym membership
• Referral bonuses, incentive vouchers and team socials