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Business Development Manager

OpenBet
London, England, United KingdomFull timePosted today
Location
London, England, United Kingdom
Type
Full time

The Team OpenBet is a global leader in betting and gaming entertainment, trusted by over 200 partners to create memorable winning moments for millions of players worldwide. From processing bets during iconic events like the FIFA World Cup and Super Bowl to pioneering next-gen products like BetBuilder, we continuously redefine the player experience with high-quality content, cutting-edge technology, and advanced player protection tools. For over 25 years, our unbeatable platform has powered the most recognizable betting brands, ensuring peak performance with 100% uptime, unmatched scale, and speed. With 85 licenses, 20 World Lottery Association operators on our customer roster, and a team of 1,200+ experts across 14 countries, we remain at the heart of the industry. The Goal The Business Development Manager will play a critical role in driving OpenBet's future growth by identifying, qualifying and developing new commercial opportunities across regulated sports betting markets.The successful candidate will act as the front line of OpenBet's sales organisation, building relationships with operators, lotteries, betting brands and industry stakeholders, generating qualified opportunities and supporting strategic sales initiatives.Working closely with the Chief Business Development Officer, you will help manage complex sales opportunities, contribute to RFP responses, coordinate internal stakeholders and develop a deep understanding of OpenBet's sportsbook and trading solutions.While the initial focus will be on pipeline generation and opportunity development, this role is designed to evolve into a broader enterprise sales position with increasing ownership of commercial negotiations, contract discussions and deal execution. What You'll Be DoingBusiness Development & Pipeline Growth Identify and develop new business opportunities across sportsbook operators, lotteries and gaming organisations. Generate qualified sales opportunities across OpenBet's Sportsbook Platform, Trading System, SportCast BetBuilder and associated products. Build and maintain a robust pipeline of prospective clients across EMEA, Africa and LATAM. Develop relationships with key decision-makers including C-level executives, commercial leaders, product teams and trading departments. Conduct outreach campaigns, prospecting initiatives and account-based business development activities. Represent OpenBet at industry conferences, exhibitions and customer events. Opportunity Development Qualify prospects and assess commercial fit, strategic value and likelihood of success. Lead discovery conversations with prospective customers. Understand customer requirements, challenges and strategic objectives. Coordinate internal resources to support opportunity progression. Maintain accurate CRM records, forecasting and pipeline reporting. RFP & Proposal Support Support the preparation of RFP, RFI and proposal responses. Assist in developing compelling commercial and solution narratives. Work closely with product, trading, technology and delivery teams to gather information and develop customer-facing materials. Contribute market intelligence and competitive insights to strengthen proposals. Help coordinate internal bid management activities. Product & Industry Expertise Develop a strong understanding of OpenBet's sportsbook ecosystem, including: Sportsbook Platform SportCast BetBuilder Trading System Managed Trading Services Promotions Engine Front-End & CMS solutions Content and data aggregation services Stay informed on industry trends, regulatory developments, competitor activity and emerging technologies. Build expertise across sports betting operations, trading, sportsbook technology and customer acquisition strategies The PlayerEssential Experience 5–10 years' experience in business development, sales development, or enterprise software sales. Experience selling SaaS, technology platforms, software solutions or B2B technology services. Proven ability to generate pipeline and create qualified sales opportunities. Experience managing multiple opportunities simultaneously. Strong stakeholder management and relationship-building skills. Excellent written and verbal communication skills. Experience contributing to proposals, tenders or RFP processes. Commercially minded with strong organisational skills and attention to detail. Comfortable operating in a fast-paced, international environment. Highly Desirable Experience within sports betting, iGaming, sports data, trading, gaming technology or adjacent industries. Understanding of sportsbook operations, trading functions or betting products. Experience selling enterprise technology solutions. Exposure to complex multi-stakeholder sales cycles. Experience working with regulated industries. Familiarity with CRM platforms and structured sales methodologies. Personal Attributes Naturally curious and highly motivated. Passionate about building relationships and opening doors. Strong commercial intelligence and problem-solving ability. Self-starter who thrives with autonomy. Comfortable learning complex technical and product concepts. Collaborative team player who enjoys working across functions. Ambitious and eager to develop into a senior enterprise sales professional. Genuine interest in sports, sports betting and the wider gaming industry. What’s the Score? What we can offer YOU: We have a collaborative hybrid office environment with our team members at least 2 days per week. Attractive benefits, an open and supportive environment as well as a modern and exciting workplace The opportunity to interact with global teams on a regular basis as you and our business continues to develop & grow Tangible and genuine development - at OpenBet, you can take your career where you want it to go! And if that’s not enough; enjoy flexible working whilst we provide you with the guidance and development skills you need to progress and enhance your career At OpenBet, we celebrate diversity and believe in creating an inclusive environment where every voice is valued and respected. We're committed to building a team that reflects the rich tapestry of humanity, embracing individuals from all walks of life, backgrounds, and identities. Join us in shaping the future of iGaming, where diversity isn't just celebrated—it's celebrated.

About OpenBet

OpenBet is a content, platform and service provider to the sports betting and gaming industry, supplying sportsbook technology, trading systems, content and player-protection tools to betting and lottery operators. It serves more than 200 partners and operates across multiple international markets. In 2025 OpenBet completed a management buyout from Endeavor.

Industry
Sports betting and gaming technology
Head office
London, England, United Kingdom
Company size
1,200+ employees across 14 countries
Sportsbook PlatformTrading SystemManaged Trading ServicesSportCast BetBuilderPromotions EngineFront-end and CMS solutionsContent and data aggregation servicesPlayer protection and responsible gaming tools
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